Chapter:
Introduction of Management
What is Management
• Simply speaking management
is what managers do.
• Management involves
coordinating and overseeing the work activities of other so that their
activities are completed efficiently and effectively.
• Efficiency: - Getting the
most output from the least inputs. Because manager deals with scarce inputs
like people, money equipment.
• Effectiveness: - doing
things right or completing activities so that organizational goals are
attained.
• Effectiveness
Effectiveness is the level
of results from the actions of employees and managers. Employees and managers
who demonstrate effectiveness in the workplace help produce high-quality
results. Take, for instance, an employee who works the sales floor. If he’s
effective, he’ll make sales consistently. If he’s ineffective, he’ll struggle
to persuade customers to make a purchase. Companies measure effectiveness often
by conducting performance reviews. The effectiveness of a workforce has an
enormous impact on the quality of a company’s product or service, which often
dictates a company’s reputation and customer satisfaction.
• Efficiency
Efficiency in the workplace
is the time it takes to do something. Efficient employees and managers complete
tasks in the least amount of time possible with the least amount of resources
possible by utilizing certain time-saving strategies. Inefficient employees and
managers take the long road. For example, suppose a manager is attempting to
communicate more efficiently. He can accomplish his goal by using email rather
than sending letters to each employee. Efficiency and effectiveness are
mutually exclusive. A manager or employee who's efficient isn’t always
effective and vice versa. Efficiency increases productivity and saves both time
and money.
Function of Management
Planning
Organizing
Leading
Controlling
• Planning:-As managers engage
in planning, they define goals, establish strategies for achieving goals, and
develop plans to integrate and coordinate activities.
• Managers are also
responsible for arranging and structuring work to accomplish the organizational
goals. It is called as organizing. When managers organize they determine what task
is to be done, who is to do them, how the tasks are to be grouped, who repots
whom and where decision is to be made.
• Every organization has
people, and a manager’s job is to work with and through people to accomplish
goals. This is leading. When managers motivate subordinates, help to resolve
work group conflicts, influence individuals or team as they work, select the
most effective communication channel, or deal in any way with employee behavior
issues.
• The final management
function is controlling. After goals and plans are set (planning) m task and
structural arrangement are put in order (organizing) and people are hired,
trained, motivated (leading), there has to be some evaluation of whether things
are going as planned.
• To ensure that goals are
being met and that work is being done as it should be managers must monitor and
evaluate performance. Actual performance must be compares with set goals. If
the goals aren’t being achieved its management job to get work back on track.
This process of monitoring, comparing and correcting is the controlling
function.
Process of Management
• Those functions which are
performed by managers are called management process.
• Inputs: Men, money,
Materials, Methods, Machines
• Process: - Planning,
Leading, Staffing, Organizing, controlling.
• Output:- Goals or end result
Characteristics of
Management
1. Achieving the objectives
• An organization comes into
existence to attain certain objectives.
• Management deals with the achievement of these
objectives.
• A manager’s success is
measured by the extent to which these objectives are achieved.
• Management always aims at
achieving the organizational objectives.
• For example, if the
objective of a company is to sell 1000 computers then manager will plan the
course of action, motivate all the employees and organize all the resources
keeping in mind the main target of selling 1000 computers.
2. Working with Others:
- Organizational goals are achieved with the joint effort of people. Management
can provide effectiveness to human efforts only when team or group activities
are managed properly.
3. Science and arts:
- Both science and arts .As management presents everything in easy and
attractive way, it’s an art while management can apply the principles of
management in practice for the achievement of organizational goal, it is a
science.
4. Growing
Professionalism: Management is growing as a profession. In today’s business
age, its principals and practice have become compulsory. So management is
gradually changing into the form of profession.
5. Coping with
Environment: - The effectiveness of management as lies in its ability to
cope with the changing environment. There are several internal and external
forces influencing environment.
6. Universality In
application: - Management encompasses everything, not only in organization.
Even to manage church, temple one has to apply management principles.
Management is universal and can be found in all types of organization.
7. Attaining Efficiency
and Effectiveness: - Efficiency is getting things right while effectiveness
means doing the right thing. Efficiency and effectiveness is two pillar of
managerial success. These are the bases of competitive advantage of
organization.
8:- Responding to social
needs: - The social responsibility of an organization is now developed concept
that requires management to take inputs from society and give output to
society.
Principles of Management
• The practices of management
are based on specific disciplines which are known as principles of management.
•
Hennery Fayol has recommended fourteen principals.
- Division of work
- Authority and responsibility
- Discipline
- Unity of command
- Unity of direction
- Remuneration of personnel
- Centralization and decentralization
- Subordination of Individual Interest
- Scalar chain
- Order
- Equity
- Stability of Tenure
- Initiative
- Esprit De Crops
ü Division of work: Every work must be done by perfect employee and how an
employee can becomes perfect. Only by division of work. So, Henry Fayol
introduced this principle for fast production in factory and with this
principle of management, skill and efficiency of labourers increase. They
become specialize in their work, after this company can increase the standard
of their product.
ü Authority and responsibility: This principle is the
guideline for all the employees and authorities that authorities and
responsibility are two part of one coin and if any higher authority delegates
the power to his subordinate then it means that higher authority also delegates
the responsibility for doing work on that status. This is wonderful principle
which should be in the knowledge of every employee of any company because
higher authority can ask about completing of any work and make you accountable
also.
ü Discipline: Discipline means obey the order of higher administrator.
This principle explains the cultural and ethical value of Old India where if a
person learnt from his master, he used to obey every duty of his master. Same
principle will apply in business management. Discipline in work and in employee
is key of success.
ü Unity of command:-
This principle states that orders should be given from one higher authority .
If there are two higher authority who give order to one subordinate , then
subordinate will misguide and he will not do any work. For the continuity of
work , it is very necessary for manager that he observes that is there only one
authority on labourer or employee who is giving command or order . If two
authority are in same rank , then GM should promote or transfer to one of them
.
ü Unity of direction: One
main different between direction and command that direction is just guidance
without any order or there is not the provision of penalty or punishment , if
other will not direct according to direction but in command , if employee will
not follow it , it may possible that employer will give punishment for not obey
the order . If direction is just guide then why the need of this principle .
Answer is very simple . Direction is more powerful tool in the hand of manager
because with this manager can make democratic environment but if direction is
given by one authority because if two or more leader will give direction anti way,
then it will surely reduce the efficiency of employee.
ü Subordinate of individual interest: - This principle is
telling about two interests. One an employee appoints in the company, there are
large nos. of interest like he is interested to get promotion, he is interested
to get high salary but this principle is also paramount to the general interest
of company. If company sees that providing high salary to employee is not
suitable under current situation, company can reduce salary of employees for
some time; even any employee can be removed from service under retrenchment.
ü Principle of handsome salary: This principle is also helpful for
development of employee and supports employees that employer should give
handsome salary to employee because of increasing inflation of necessary food
prices , without handsome salary , employee will not satisfied and turnover
ratio of employee will increase and if company wants to develop employee and
increase production , then company should provides not only high salary but
also provides large number perquisites to employees .
ü Centralization and descentralization:
·
The amount power with control of management
dependent on the company size.
·
Centralization emphasis on the contraction
of decision making of authority to the top level management.
·
Sharing the authority too top level
to bottom level.
·
Maintaining the centralization and
decentralization dependent on the size of organization, and all the knowledge
and capability of subordinate.
ü Equity:
·
Employed must be treated kindly and
justice must be interacted to insure fair at work place.
·
Manager should fair and fair and
impartial when dealing with employer
·
He should give equal attention
toward all employees
ü Stability of tenure:
·
The period of service should not be too
short and employee should not move from passion of frequently.
·
An employee cannot render useful
services if he is remove before he became familiar to the work assign him.
Managerial Hierarchy / Level of Management
• The term managerial
Hierarchy refers to the arrangement of managerial positions in an organization.
• The concept of division of
managerial hierarchy into different levels was bought into practice to divide
the authority and responsibility into various levels.
• The common managerial
hierarchies are
- Top Level Management ( Board of Director,
Executive Officer)
- Middle Level Management ( Department Heads)
- Lower Level Management ( Supervisor, Foreman
and Account In charge)
Top Level Management
• This is the highest level
and also called as brain of management.
• The function of top level of
management
- To prepare strategic plans and policies of the
organization.
- To define overall objective of the organization
- To set up organizational structure to complete
the work in efficient and systematic manner.
Middle Level Management:-
They are the largest group
of managers in most organizations.
It is known as backbone of
organizations.
This level consists like
human resource manager, production manager, marketing manager, finance manager.
The function is
• To play the role of mediator
between top level and first line management.
• To implement plan and
policies lay down by top level management.
• To prepare departmental
plans and strategies on the basis of guidance and information from top level.
Lower Level Management
• They are also known as first
line or operating level of management.
• It is directly involved in
the actual operation of production, marketing, finance, accounting, etc.
• This levels consists of
superiors, foreman, sales officers, accounts officers, etc
• The basic function are:-
• To make day to day plans and
to implement plans formulated by middle level management.
• To assign responsibilities
and duties to the employees.
• To manage resources.
• To maintain close and
harmonious relation among all the employees.
• To submit progress report to
the middle level management.
Managerial Skills
• A skill is an ability or
proficiency in performing a particular task.
• When manager have the
necessary management skills, they will probably perform well and be relatively
successful in their profession.
• There are three skills among
managers.
- Technical skill: - It refers to the ability and
knowledge in using the equipment's, techniques and procedures involved in
performing a specific task.
- Technical skill are espically important at the
first line management level, since they spend much of their time in
training subordinates and answering questions on work related problem.
Human Skill
• Human skill refers to the
ability to work by understanding and motivating other people individually or in
a group.
• Managers with good human
skill are able to get the best output from subordinate.
• They should know how to
motivate, communicate, lead, inspire and trust subordinate.
• This skill is equally
important in all level of management.
Conceptual Skill
• This refers to the mental
ability to analyze and diagnose complex situation.
• Conceptual skill helps the
managers to conceptualize the environment to analyze the forces working in a
situation and to take a broad farsighted view of the organization.
Managerial Roles
The term management role
refers to specific categories of managerial behavior or function performed by
managers. For playing managerial role, a managers need to fulfill some
officials system and procedures.
1. Interpersonal Roles
2. Informational Roles
3. Decisional Roles
·
Interpersonal Roles: - It relates to manger contact and dealing with other
people. Manager tries to maintain an interpersonal relationship with employee
and outsiders on behalf of organization. Interpersonal roles deal with
coordination and interaction with organizational members. Managers develop the
contacts and build relationship with people inside and outside the organization
interpersonal roles involves the activities. The interpersonal role includes
- Figurehead:- This include greeting the visitors,
distribution gifts, attending ceremonial function, etc
- Leaders: - This includes directing motivating, leading
and controlling.
- Liaison: - managers play this
role when they work as connecting link between their organization and
outside institution or people. This role of managers helps to maintain
social and business relation with outsiders.
Informational Role
• Information is the lifeblood
of an organization and communication of day to day information is necessary in
every organization...
• Those roles are closely
related with task necessary to obtain the transmit information
• It consists of receiving,
collecting and circulating the information.
- Monitor: - This role involves receiving information
about internal performance of the organization and also of external
events.
- Disseminator: - This role involves transmitting
relevant information to the members of the organizations.
- Spokespersons: - As a spokespersons, a manager
formally relays information to people outside the organizations. The managers
explain the view point of the enterprise on significant matters or queries
of the people.
Decisional Role:-
• Decisional role involves
making choices to solve organizational problems. Collecting information and
maintaining relationship with other serve as a basis for decision makers.
• Through these roles the
manager makes thing happen.
• Mainly decision is taken to
solve the problem.
• Manager needs to take
decision and need o negotiate with conflict parties and uncertainties.
• The decisional roles are:-
- Entrepreneur: - This role involves initiating
change or acting as a change agent and taking risk for better performance.
A manager develops new idea and strategic models for implementation.
- Disturbance handler: - This role involves
taking corrective action when the organization faces unexpected
disturbances like strike, feud between subordinates, etc.
- Resource allocator: - Resource includes money,
equipment, and time. The manager has to allocate the scarce resources in
many department and units where they are most needed.
- Negotiator: - A managers must bargain with
other units and individuals to obtain advantage for his unit. The
negotiations may concern work, performance, objectives, resources or
anything else influencing the units.
Becoming a Manager
• Role of Education
• Role of Experience
• Beside experience, natural
ability, drive and self motivation also plays an important role in acquiring
management skill.
• Emerging Challenges for
Management
Management is the process of getting things done
through and people. Management is the essence of organized effort of people.
Whatever the activities are to be performed they are performed by people min
those activities. People who involve in management activities to decide how
best use business resources to produce goods or provide services. A single
individual cannot perform all the management activities.
• Globalization: globalization means free trade in product and
services offering wide choices of goods to consumer around the world.
Management is no longer controlled by national broders. The growth of regional
free trade agreement and world trade organization present the new challenges
and opportunities for manager. The manager need to understand the process of
globalization and competition it creats for them.
• Development of Environmentalism:
Quality and Productivity: management needs
to cope with continuous improvement in product quality. The importance of
quality and standards for acceptable quality has increased the dramatically in
recent years. There is an interrelationship between quality and
productivity. Quality is the excellence
of the product includes attractiveness lack of defects reliability and long
term dependability. Productivity has all so become major issue or organization
during recen years. Increase in productivity requires developing and applying
techniques and strategies.
• Ethics and Social
Responsibility: another managerial challenge that is important is concerned
with ethics and social responsibility. There is increase concern about the
roles and state of ethics in business because of the belief the business ethics
in decision making. In recent attention has been focused on the issue of social
responsibility of business. Society is generally is expecting amore form of the
business organization.
• Workforce Diversity: work
force diversity is the organizational reality today. Workforce diversity means
that organizations are becoming more heterogeneous in the term of the gender,
ethics and backgrounds. The workforce is increasingly batter educated. Manager
should relize that employee come to work with their cultural value and life
style preference. They shold recognize the different among employee and respond
to them in way that is insure employee commitment. It can improve decision
making by providing perspective on the problems.
• Innovation and Change:
organization must pay attention to innovation and change. Otherwise they will
go out the business. Product life span has been shortening every day. They have to beat their competitor in the
market place with constant flow of innovative product and services. An
organization’s employee is the vital forces for innovation and change.
• Empowerment of employee
• Technological development: technological
environment consist of innovation techniques and organized knowledge of the way
of doing things. Technology includes the any equipment tools or operating
method that are designed to make work more efficient. The manager must grasp a
proper understanding of these aspects of technological context. The technology management has now emerged as
important and crucial management activities in modern business firms to match
the competitive market. Manager has to cope with all these change taking place
in technology and their management.
• Change management:
organizations today are excited by change. The forces for change may come from
the environment. Many managers find themselves unable to cope with an
environment. Manager must be able to adapt to these change for successful
operation. In this globalization age, the concept of management also needs to
be modified to complete international level modern methods must replaced
traditional techniques.
• Relationship of management:
relationship of management is defined as those processor that organization and
individual use in order to maintain the connection they have with each other.
It has now been realized that a fostering goods relationship is a vital
component to both and professional and success. The emerging management
practice involves recognizing goals. Relationship management however entails. Much
more then how one deals who co-workers and customer.
• In context of Nepal
political Instability, power labor unions affiliated with political parties,
rising public expectations and lack of skilled manpower due to brain drain are
the major challenges for management.
Chapter two: Introduction of Evolution of Management Science
• Management is an old as the
human civilization. The concept of management has been in practice since
ancient times.
• The study of management has
progressed through several stages as scholar and practitioner working in
different areas focused on what they believed to be important aspect of goods
management practice.
• The study of management as a
science began only after the Industrial revolution.
• After the Industrial
revolution, management of enterprises assumed an increasingly important role
but Frederic Winslow (FW) Taylor started the Systematic Management.
• Therefore, the evolution of
management thought can be studied into 6 categories
- Classical
theory b. Human
Relation and behavioral Science
c. Decision theory d. Management Science theory e. System theory
F. Contingency
·
classical theory
Started
in the beginning in the 19 the century this theory suppose that as a human
being work for economics benefit. It includes three different approaches.
1) Scientific management
theory
2) Administrative management
theory
3) Bureaucracy
management theory
Scientific management theory
Ø developed in 19th
century
Ø F.W Taylor Gilogerth lillion
Giherth hennery Fayal were the main
person.
Ø It contributes for the
development of scientific management among them. F.W Taylor role was important
so he is known as fathers of management.
Ø Scientific management is the
foundation of stone of modern management theory.
Ø Scientific management
provides valuable insight into production efficiency.
Ø Scientific management
emphasis on improved working condition.
Ø Scientific management
developed he many management tools.
Ø This theory gives the
importance tools for work specialization standardization section of employee
requirement training and wages.
Ø Principle of scientific
management is: division of work , training for worker, close the corporation
between management and worker. Minimums outputs were generate.
Administrative management theory:
§ The purpose was to develop basic guidelines
for designing creating and maintaining large
organization.
§ The
classical organizational theorists emphasized on the overall approach to the
administrative problems of organization. They search for effective means of
studying and managing organizations effectively.
§ Developed by French industrialist and mining engineering by professor Hennery Foal
§ This theory emphasis to management activities and
principle.
§ According to foal management is the dieselizing field
of study involving money managerial function like for costing planning
organization co-coordinating and controlling
§ Principle of administrative theory are all the
principle of management as:
Bureaucracy theory
§
Developed in 19th century by max Weber
father of Berecracy .
§
In Berecracy
clears rules and regulation and line of authority are given to be
Berecracy for the effective conduct of
management. Hierarchy of authority is cleared fixed in rules and regulation.
§
A Berecracy organization structure has
following feature.
1)
There should be hierarchy of authority
involving soupier subordinate
relationship chain of command
2)
There should be system of rules, regulations
and producers selection and promotion of employee are based on technology
competence.
3)
A business organization should apply the
method division of labor and specialist should be assigned to each place.
4)
5)
Behavioral Science Approach
• It gives emphasis to human
behavior and Psychological aspect.
• It is multidimensional and
Interdisciplinary in nature.
• It is and more modern
version of Human relation approach.
• Abraham Maslow, Douglas Mc Gregory,
Frederic Herzberg, etc contributed for this theory.
• The behavioral scientist who
have had lasting impact on management thinking and practice where Abraham
Maslow , Douglas McGregor and Frederic Herzberg.
• These ideas have
significantly influenced management theory and practice
• Many new concepts of
motivation ,communication, leadership, informal organization, conflict
management, and teamwork emerged from the work of behavioral scientist.
• Maslow, a Psychologist,
studied and analysis human need. His work on human motivation is considered as
of vital significance to understand human behavior in organization.
• The implication of this
theory is that the manager must recognize the need pattern of each work
• According to him, as the
lower level needed are satisfied, they are no longer motivating factors and the
higher level need become dominant.
•
This various theory of
behavioral science approach is
Douglas
Granger :- theory of X and Y
Abraham Maslow: theory of hierarchy
• . He proposed two distinct
views of human beings.
• One negative labeled theory
X and another labeled theory Y.
• According to Human theory Y
is a set of Optimistic assumption about Human nature and theory X is a set of
pessimistic assumption.
• Theory X and Y, Human Need
Theory and Frederick Herzberg Two Factor Theory
Assumption of theory of X
They must be corrected control or threatened with punishment to achieve
desire goals.
Must employed had little capacity they do not solve the organizational
problem.
Employed want to directed guided they do not like to take
responsibility and they want to security safety and also they have little
ambition.
Assumption of Theory Y
• It is not that employees do not like to work by nature
they like to work and work is a part of their life. They enjoy work.
• Employee will become
committed to organizational objectives is they are rewarded for doing so.
• Employees are sharp minded
but their internal ability remains hidden.
• Employee get
responsibilities in proper situation and also accept them
• People are capable of
self-direction and self-control if they are committed to objectives .
• People will become committed
to organizational objective if they are rewarded for doing so.
• The average person can learn
to both accept and seek responsibity.
• Many people in the general
population have imagination , ingenuity and creativity .
Maslow hierarchy theory
In 1943 Abraham Maslow, a human psychologist propounded a theory of
human needs. This theory a human needs. This theory had widely influenced modern
understanding of motivation. Maslow believe that motivation is mater of
satisfying human needs. His conception and explanation of human needs were new
and sophisticated. Therefore his theory of Hierarchy of needs is well read and
must known as theory of motivation.
“According to Maslow, human being everywhere share concern for certain
fundamental needs”
•
Physiological needs
• Physiological need:- This
are the basic need essential to survive which includes food, cloth shelter, water,
cloth, sex, etc.
• In organization adequate
wages and good working environment satisfy these needs.
Security Needs/ Safety Needs:-
• Security Needs includes
protection against danger or threat on or off the job.
• Safety working situation,
security of job, good remuneration and necessary facilities are include in
safety needs.
Social Needs:-
It includes affections,
sense of belonging, acceptance and friendship. It includes friendly behavior of
colleagues, involvement in social organization and in committee, etc.
Ego or Esteem Need:-
• This Need includes self
respect, high and respected post, freedom, recognition and separate identity
from boss/ authority etc.
Self Actualization Need:-
Expectation of creative or
challenging work, participation in decision making, autonomy in work, Few
friends( Few close intimate friends rather than many surface
relationships),etc.
Frederick Herzberg:- Two
Factor Theory
• Frederick Herzberg developed
the two for work motivation.
• From the research taken from
200 engineers and accountants he found two sets of needs namely motivating
factor and Hygienic factor
• Hygience Factor:- The
presence of these factor donot motivate employee but their absence cause
dissatisfaction.
• It includes company policy
and supervision, relationship with supervisor, working condition, salary, relationship with peers, personal life, job
security , status, etc.
• These factor are necessary
to maintain a minimum level of need satisfaction.
Motivating Theory:-
• The presence of motivating
factor causes high levels of motivation and job satisfaction, whereas their
absence do not cause high dissatisfaction.
• These factors includes
achievement, recognition, advancement, work itself, personal growth, responsibility,
etc.
Conclusion:- The manager
needs to identify the behavior of subordinates to inspire them to get the
things done. He need to know a workers psychology and treat him accordingly.
Management Science Theory
• It is also called as
Mathematical, quantitative and operational research approach.
• This theory emphasizes on
application of mathematics and statistics for taking decision and solving
management problems.
• It is primarily concerned
with decision making.
• Linear programming, game
theory, sampling theory, probability theory, simulation, etc.
• Nowadays days in operation
research this technique are used to solve complex management problem.
System Theory:
• System theory was developed
in the 60s Kenneth, Boulding, Johnson, Rosenzweig, etc have contributed to the
development of this theory.
• This theory takes management
as a system.
• Management is a system which
works under certain rules and procedures.
• Input:- Human, Financial,
Physical Information
• Processing:- Planning,
Organizing, Leading , Controlling
• Output:-Goods/ Service,
Profit or loss ,Goal Integration.
• According to Ludwing Von
Bertalanffy, there are two types of system. Closed or open.
• Close system do not Interact
with the environment
• Open System constantly
interact with the environment.
Contingency Theory
• This theory is also called
situational approach.
• This theory does not accept
any single model of management.
• This approach is based on
the premise that there is probably no best way to solve management problem in
all organization.
• According to this approach,
the best way to lead, plan, organize and conduct managerial activities varies
with the situation.
• The manager must understand
the uniqueness and complexity of each situation.
• According to this theory,
the form of management is affected by the elements such as size, nature,
situation, challenges, etc.
• The best way depends on the
specific events
• The business environment is
dynamic . in this dynamic environment contingency approach is more suitable and
need to adopt situational theory.
• This theory is developed by
manager and practitioners who have faced
many challenges while applying the management principle and techniques.
• This situational approach to
management is best management practice in this dynamic business world.
• The contingency theory
emerged from the experience of many other manager and practitioners. The major
contingency variables are :
1) Size of organization 4) individual difference
2) Task technology 5) the type of work being done
3) Environment uncertainty
Emerging
concept of management
Workforce
Diversity:- It is the differences in
genders, ages and ethnicities of workforce. Different in opinions of
individuals also come on diversity
• Learning Organization:- It
is one in which employee at all levels, individually and collectively are
continually increase their capacity to produce quality result.
• Outsourcing:- Management of
employees from outside through contracting with third party for significant
period of time.
• Knowledge Management :- It
is the discipline of enabling individuals, teams and entire organisations to
collectively and systematically create, share and apply knowledge, to better
achieve their objectives"
Chapter 4:-Concept of Business Environment
• Business organizations
establish, operates and grow in society which is surrounded by environmental
components.
• Business environment grow or
operates and dies in the environment .
• Business environment
consists of all components of the surroundings of a business organization,
which affects or influence its operation and determine its effectiveness,
• Environment is dynamic and
changes according to time.
• Business environment define
as forces that affect on the business environment.
• It is also complex and
difficult to forecast.
• Business organization cannot
exist and operate without environment.
• Every organization obtains
inputs from environment, transform them into output in environment.
• There are two types of
environment
• It exchange resource and information with the
external environment that are relevant to its operation for instance it import
the imports, input like capital technology manpower and materials from the
external environment. These input are then processed within the business system
and transormed into useful outputs in the form of goods and services.
• A business environment
consist input-output function.
• The combination of internal
and external factor that influence a company’s operating situation.
• The business environment can
include factors such as client supplier its competition and owners improvements
in technology laws of government activities, and market ,social and economics
rends.
• There are two types of
environment Internal and exernal.
- Internal
Environment:- all the condition and forces within the the organization
affecting the business operation it is controlled by the management. It is
measure strength and weakness of an organization. Component of internal
environment are as.
Employees: employees are the
vital and important assets of an organizations. Though they are inside of the
organization they are an important sources of external information. business
hires employee, it is the major internal factor. Employees differ in skill,
knowledge morality, and attitude so on. When manager and employees has
difference in goals and belief then conflict may aries. The task management is
to divide the work assign the work to suitable employee and handle the
conflict.
Shareholder: management deal with many shareholders.
Shareholders have the right of ownership, power of management and voting right.
Shareholder being owner of business have a direct interest in the performance
of the organization. The director elected by them represent their interest in
the broad. It plays the major role in
formation of objective, policies, strategies, of the organization as well as
their implementatioans.
Organization culture:
organization culture is the framework of values vision , norms and custom
shared by the member of an organization.
The arrangement of various facilities, pattern of relationship among the
various department, responsibility, authority and communication is the
organization structure. Its also include specialization and span of control.
Structure: structure is the overall framework for organization roles, rules,
hierarchy relation and authority . structures also includes the
individual group unitsand their interrelationship. An organizations structure
keep on changing. The periodic
adjustments made in the work of function of individual, group or units changes the internal working
of the organization.
Unions: lsbour union
represent the problem of and feeling their members to management in this
process, labour and management interact with the each other. To negotiate
wages, working condition, hour of works, so on collective bargaining mechanism
are used. Employewees are also given opportunity to participate in some aspect
of the management.
External Environment:- It referes to the
forces and intuition outside the organization on affect organization
performance and also it is not controlled of the management identify
opportunity and threats. It is ocated the outside the business it affect the
organization performance, . They are also known as uncontrolled factor, they
consist the economics factor , political factors social culture, technological
factor legal,
Components of external environment: 1) task
environment 2) general environment.
Task environment: such environment has directly and
immediately impact on the organization. Forces in task environment result from
action of supplier, distributer, customer and competitor,. These group affect
the manager ability to obtain resources and dispose the output. The task environment
differ from the general environment in that it can be influenced or controlled
to some extent by an organization. Components of task environment are as
follows.
·
Customers: a customer may be
individual in a family a business house or an intuition. These customer are not
onely linked with the business form for the purchases of the goods and services
they are also an important sources of
ideas opinion information and reaction. Therefore the manager maintain the
close relationship with them for he information and chang e the number of type
of customer or change their taste and needs the result of threats and
opportunities.
·
Supplier :- supplier are those who supplies the goods and service to
the business organizations are called supplier. Supplier are the directly
impact on the business operation. A business form buying the raw materials from
the supplier who are an important part of an task environment. As the quality
and price of raw materials receive from
the supplier and they are also determine the price of product and quality of
product. The business firm try to obtain
lower price batter quality works and faster delivery. The strengthens
their competitive position change in the nature number of type of any supplier
result in forces that produces opportunities and threat in the business firm.
·
Competitor: a business form face
competition in the market. Competition is , therefore inevitable manager work
out strategies to deal with competitor and the competing the product.
Information market behavior and competitors are strategies gathered and analyze
to identify future opportunities and threat for the firm. If installed properly
the marketing information system help manager to catch the market single time.
Rivalry between competitor is the potentially the most threatening force that
manager must deal with.
·
Government: the role of government is the regulate business system and
protect the interest of the customer and general public. It is the roles also
protect the industries ensuring to free-market principles. The policies and
regulation of the government have therefore a major impact on the functioning of the business system.
·
Pressure group:- in the society
there living the different culture, religion, and cast they are impact on the business
activities. If the business firms are unable to provide them quality product
they are taking legally action for it. if any employee doing works in any
organization lack of skill and knowkedge if he would dominated they should be
going to the voilents.
·
Financial Institutions: business firm are rely on the service of on the
intuition ike commercial bank, development bank, finance company or insurance
company to meet their short and long financial and other services requirement
he term and condition of loan advance and quality and promptness of their
services an impact on the performance of a business. Therefore maintaining the
effective working relationship with these financial intuitions is enssentail
for business.
·
Media: A business
units being an important social entity often draw the attention of the media.
The media keeps an eye on the vital decision or action of the business firm
having general public interest. Managers therefore need to maintain good
communication with media and external audience and deal with effective and
promptly.
·
General Environment:- These are broad external conditions that may affect business
activities of the organization. It is also called as macro environment.
·
Components of General Environment
·
Political Environment:- they are
bring the new rules and regulation in the business concern all so they take vat
and on the product o that they are in the business concern. I9in context of Nepal , Nepal has huge
quantity of natural resources due to the political instability, natural resource are not utilized until. The
political system that exists in country influence the business organization. If
the political risk is high there are less number in the business in the business organization. There are
several political factors likes,Constitution, Political Philosophy, Political
party, rules regulation n.
·
Economic Environment:- the
economics environment of a business is largely determined by the economics
system. The number of economics factors, such ass economic planning, national
income, industrial investment saving inflation and international economy
activities reflect the business environment. These factors are dramatically
affect the company ability to function effectively and influence their
strategies and choices. It indicates the condition of the economy in wich
business organization operates. It ha continuous and great impact on business.
It includes national income, production, inflation saving, investment, price,
government activities.
·
Socio-social cultural forces consist of the attitude beliefs and value
of individual and group in the society. As the value of custom and tastes
changed in the society, the manager must also change his organization pattern
.as society change our life is also change by7 new things
.it affect the
product choices. The social environment impose on management. The larger
problem of the poverty, lack of
knowledge, uneducated, family system cast and religious structure. culture and
tradition, like he complicate managerial
function of especially in respect to supervision, discipline management
marketing, control system etc. these social factor are the mixed with
management.
Technological
Environment: technology consist of skill, operating methods, invention and
innovation , which works more efficient. It also largely influence organization
by creating change in job, skill, life style product, production method and
process. Technological change result of result in modification in product and
services. Technological change such as
advance in radio, television and printing process, have influenced the style of
adverting goods and services. Faster processing of information in material
handling storages and transportation has enabled the manager to make product to
consumer at the in right rights place and relatively good condition. The
manager must be, therefore grasp of proper understanding of his aspect of
technological change.
Organization – Environment Relationship
(How environment affect Organization)
• Since organization is open
system, there is a close relationship between organization and environment.
• Every organization obtains
inputs from environment; transform them into output in environment.
• The impact of these
environmental factor is very powerful on the function of the business system.
• It should be noted that the
circumstances Often change dramatically over time.
• A business system is
involved in input-process-output function. It exchange the resources and
information with the external environment that are relevant to its operations.
• It imports the input like
capital, technology manpower and raw materials from the external environment,
these input are processed within the business system and transform into useful
output in the form off the goods and services. These output are sent back or
exported the external environment for the consumption.
How Environment affects organization:-
- Environment change and Complexity:-
Environment can be described
along two dimensions
- Degree of change b. Degree of Homogeneity
The degree of change study
which environment is comparatively peaceful and which comparatively dynamic.
The degree of homogeneity studies which environment
is comparatively simple and which is comparatively complex.
James D. Thompason: - When
the degree of change in environment is stable and degree of homogeneity is
simple, the organization faces least uncertainty in their operations.
• Environment Turbulence: -
Organization may face the possibility of environment turbulence without any
warning. Generally, natural calamities like earthquake, volcano, landslide,
flood turbulence in a business organization.
• Competitive Forces:- Porters
5 force model
- Threat of new entrants
- Competitive rivalry:- Compton between similar
organization
- Threat of substitute product
- Power of buyers
- Power of suppliers
Emerging Business Environment in Nepal
• Nepal is a member of WTO;
Nepal cannot restrict the entry of foreign goods and services.
• Emergence of Open Market:
Nepal have adopt liberal and open market, economic freedom has been given,
• Increasing role of Private
sectors
• For a long time, business
firm are in Nepal operated under condition of states regulation and
protection. Economics factors were
predominantly significant for business.
• The economy operate in
scarcity.
• Development of Information
Technology:- National Information Technology Center (NITC) was established in
2002 with the
• Vision of developing and
promoting Information Technology in Nepal.
• Growth of Service
Sector:-The service sector involves restaurant, transportation, education,
computer software, etc.
•
Components
of emerging business environment
·
Emerging Multinational Companies: Nepal has adopt the policy of open market and economic liberalization. It has
forwarded special policies to attract foreign investment so the foreign
investor. Have a entered Nepal through
multinational companies now hotel, bank, hydro power projects, nursing home
finances companies etc are being run in joint venture with the member of WTO.
Globalization has begun to influence Nepal business environment.
·
Emerging of open market of economy: government has adopt liberal and
open market economy policy. Under open market economy , economic obstacle in
licensing, registration, etc. with the nominal formalities, private enterprise
and entrepreneur have freedom to choose the line of business and cope on the basis of their interest.
·
Development of private sector:
economic reform program has shown symptoms in economics sector mainly in the
private sector. Private sector has gone ahead in sector of hydro power, airlines,
communication , road, water supply, banking and financing companies, hotel,
small and cottage industries etc.
·
Development of information economy: the repid development of
information technology, (IT) has also affected
the Nepalese business. The use of it resources consist of computers programs ,
email, internet, network system E-commerce fax etc. increasing the working
efficiency of the business organization. Many organization like bank finance
companies educational institution hotel, telecommunication airlines
manufacturing and trading organization use It resources.
·
Emerging of consumption: the evaluation free market economy has changed
the concept of sellers market to consumer market. The open market policy
has created the competitive environment
among the manufacture and supplier and thus has provided selection facilities
to the consumer. Consumer purchases goods and services on the basis of their
needs and requirements. Therefore business organization have adopted different
strategies to draw the attention of consumer toward their product and services.
·
Development of service sector:
in Nepal the repid growth of service sector can be noticed in recent
year . some of business are diverted from manufacturing business to services
sector. New private enterprise are emerging in the field of services sector.
These services sector are consist of hotel restaurant , transportation
telecommunication, media, cyber internet,
computer software and education health etc. these sector have attracted
huge investment in recent year.
Unit 2: planning and
decision making
What is planning?
•
All managers need to be effective planners.
•
Whether the organizations they work for sells product or services,
operate in private sector or public sector, profit or non profit organization.
Each type of organization need planning.
•
Richard Steers:- “Planning is the process by which managers define
goals and take necessary step to ensure that these goals are achieved”.
•
Planning is deciding in advance what is to be done, how is it be
done and who is to do it.
•
Generally, a manager defines goals and takes necessary steps to
ensure that these goals can be achieved in an efficient manner.
Organizational Goal setting and planning:
Organizational Goals:
•
A goal is a statement of a desired future of an organization
wishes to achieve.
•
It describes what the organization is trying to accomplish.
•
Goals may be strategic (making broad statements of where the
organization wishes to be at some future point) or tactical (defining specific
short-term results for units within the organization).
•
Goals are what organizations want to achieve in the future.
•
Achievement of a goal is the destination of an organization.
•
Goals should be SMART
Purposes
of Organizational Goals:
Griffin has identified four important purposes, which the
organizational goals serve. They are as follows:
§ Goals
provide guidance and unified direction for people in the
organization. Goals can help everyone understand where the organization is going
and why getting there is important.
§ Goal-setting
practices strongly affect other aspects of planning. Effective
goal setting promotes good planning and good planning facilities future goal
setting.
§ Goal
can serve as a source of motivating to employees of
the organization. Goals that are specific moderately difficult can motivate
people to work harder, especially if attaining the goal is likely to result in
rewards.
§ Goals
provide an effective mechanism for evaluation and control.
This means that performance can be assessed in the future in terms of how
successfully today’s goals are accomplished.
Functions of
Organizational Goals:
§ Organizational
goal have meaning and relevance not only to the entire organization, but also
to the individuals working in them. The functions of the goal on organization
and individual levels separately.
FUNCTIONS
FOR ORGANIZATION:
§ Goals
often focus attention or give direction to manage to managers attempting
to acquire and make use of organizational resources. Goals provide guidelines
for members of organization.
§ Goals
are often a reason for organizing. They restrict the
deviations in behavior of members and groups. Goals dictate power, authority,
work schedules, communications patterns, etc. to departments and units.
§ Goals
can serve as a standard by which efficiency and effectives of
the organization or units can be judged.
§ Goals
are of central importance in motivating staff and
adapting in a dynamic and uncertain environment.
§ Goals can assist the organization in
acquiring the right type of human resources.
The
planning function
Methods
of planning
•
Top Down Method:-
In this method , top level managers are directly involved in all the aspect of
planning. They formulate objectives, programs, policies of organization
•
Bottom Top Method:-
In this method at first line management develop plan and forwarded to middle
level for modification. After modification or changes it is forwarded to top
level management.
•
Composite Plan method:-
In this high level management sends necessary guidance, method or ways to
middle or lower management. The middle or lower levels formulate plans
according to the received guidance and send it to higher level.
Types of planning
§ on the basis of hierarchy:
1.
corporate plan:
corporate plan is a long-term plan prepared by top-level management. It also
give the reason for the existence of organization. This plan clearly defines
the objectives of the organization and strategy to achieve defined goal.
2.
Tactical plan:
This plan is prepared by middle level of management. It is a medium term plan.
The departmental managers formulate this plan on priority basis. They focus on
allocating resources on the basis of programs. It is mainly prepared to perform
the departmental activities like production, finance, marketing, personnel etc.
3.
Operational plan:
This plan is prepared by lower level management. It is a specific action plan
of each and every activity of the unit. It involves a schedule of each unit of
work to implement a tactical plan.
§ On the basis of use
1.
Single use plan:
This plan is prepared for a specific purpose. This plan is useless after the
completion of defined goals. Project and budgeting plan are the examples of
such plans.
2.
Standing plan:
This plan is prepared for programmed decision making in different situations.
This is a broad plan for repetitive activities. Such plans once developed will
be implemented in the organization to achieve organizational objectives in
different situations
§ On the basis of flexibility
1.
specific plan:
specific plan is prepared for a specific work or for a specific department or
unit. The members of the organizations are clear about the task to be performed
and resources to be used. All clearly stated plans are specific plans.
2.
Flexible plan:
flexible plan is changeable on the basis
of time and situation. It is not specific in terms of procedures and allocation
of resources. The responsible member can modify such plan on the basis of
requirement.
Steps
in the planning process:
1.
Setting goal: goal
determination is the first step in the planning process. Goals indicate the end
point of what to be done, where the primary emphasis to be placed, and what is
to be accomplished by the network policies, strategies, procedures, rules and
budget. Goals are then quantified to make them measurable to enable the
management to assess the performance.
2.
Determination of premises: premises
are the assumptions about the environment in which plans are made and
implemented. Thus, assumptions about the likely impact of important
environmental factors such as market demand, population growth, cost of raw
materials, technology to be used, government policy, etc on the future plans
are made.
3.
Determination of alternatives: planning
is not necessary if there are no alternatives. Every possible alternative or
course of action has to be carefully studied and analyzed. The possible
alternative actions existing in the situations would be enormous. Therefore,
critical thinking of the planners is required to visualize the most crucial and
apparent possibilities. Only the most likely possibilities should be retained
for further consideration.
4.
Evaluation of alternatives:
when all possible alternative have been identified and their strong and weak
points examined, the next step in planning is to evaluate them for feasibility
and consequences in the light of premises and goals. Some alternatives may be
highly profitable but may require huge investment. Other alternative may create
practical difficulties of availability of machines, materials, or technology.
Still other alternatives may suits organization’sgoal but may be less
profitable.
5.
Select and announce the final plan: The
final step in planning should flow naturally from the preceding steps. If
alternatives have been clearly spelt out and carefully examined, the most
desirable choice is usually apparent. This is the point at which the plan is
adopted-the real point of decision-making.the final step of planning is, thus,
two-fold: selecting one of the
alternatives, and announcing the final plan.
Concept
of strategic planning:
§ It
is the comprehensive master plan starting how the organization will achieve the
mission and objective.
§ It
is dynamic and long range planning which focuses on the organization as whole.
§ Strategic
planning is a process that involves the review of market conditions; customer
need, competitive strength, and weakness; socio-political, legal, and economic
condition, technological developments, and the availability of resources that
leads to the specific opportunities or threats facing the organizations.
§ Generally,
strategic planning process consist of collecting information from the
environment, developing mission, setting objectives, determining strategic and
preparing portfolio plan.
SWOT
Analysis:
•
It is primary stage of strategic planning and
concentrates on collecting information from the environment.
•
Top management needs to collect information
from the environment before formulating a strategic plan for the organization.
•
SWOT stands for Strength , Weakness , Opportunity
and Threat.
•
Strengths and weaknesses are internal to the
company (think: reputation, patents, location). You can change them over time
but not without some work. Opportunities and threats are external (think:
suppliers, competitors, prices)—they are out there in the market, happening
whether you like it or not. You can’t change them.
Some
examples:
|
Strengths |
Weaknesses |
|
• Political support • Funding available • Market experience • Strong leadership |
• Project is very complex • Likely to be costly • May have environmental impact • Staff resources are already stretched |
|
Opportunities |
Threats |
|
• Project may improve local economy • Will improve safety • Project will boost company's public
image |
• Environmental constraints • Time delays • Opposition to change |
Tools
to Aid Strategic Planning:[quantitative tools]
There
are some quantitative tools, which aid managers in performing their planning
functions. Many managers may not have sufficient knowledge of advanced
mathematics and statistical theories to apply these tools personally. A
consideration of these tools is, however, important for at least two reasons:
§ Managers
should know that such tools exist and they can be applied to certain problems
that are referred to management consultants.
§ The
growing use of these quantitative techniques indicates the need for increased
training in quantitative methods on the part of managers.
1.
Forecasting: Forecasts
are predictions, projections, or estimates of future situations. The basis of
any planning is a future estimate. All the planners would like to know in
advance how they would fare in future. In what direction, the situation would
move? Forecasting is, thus, used to predict exactly how some variable will
change in the future. There are many factors or activities like sales, products,
markets, supplies, manpower, exports, and import, which can be predicted and
projected.
2.
start
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Example of flow chart
3.Gantt
chart: Also Called: milestones chart, project bar chart,
activity chart. A Gantt chart is a bar chart that shows the tasks of a project,
when each must take place and how long each will take. As the project
progresses, bars are shaded to show which tasks have been completed. People
assigned to each task also can be represented.
4.Break-even
analysis: The break-even analysis is also called profitgraph.
The term profitgraph is preferred to break-even analysis as the latter
mistakenly suggests that the firm’s goal is to break-even rather than to make a
profit. Break-even analysis is also known as cost-volume-profit analysis.
Break-even analysis is another helpful planning and control tool for managers.
It gives information about price and profit decisions. The objective of
break-even analysis is to determine the quantity at which the product or
service will generate enough revenue to start earning profit.
5.simulation:
The
other tool used in planning is simulation. An organizational simulation is a
model of a real world situation that can be manipulated to discover how it
functions. Simulation can be used to find out how it works. Simulation method
is more explanatory than fixed. The simulation method is useful in complicated
situation. Skilled manpower and consultancy are needed for the development of
improved model of simulation. If the problem is difficult, use of computer is
needed.
Concept
of Managerial decision making:
§ Decision
making is a crucial component of management process.
§ It
is also known as hearth of management.
§ In
general term decision making is the process of selecting a best course of
action out of many available alternatives.
§ It
is the process of identifying and defining problem, developing alternative
solution, evaluating them in terms of possible consequences and choosing the
best solutions among them and implementing the decision efficiency.
Decision
making process:
1) Identification
of problems: while taking decisions, at first the problem
should be identified and definition of the problem, such as, ‘what is the
problem, what and how it affected the organizational goal? The managers should
be well informed about such thing. Problem should not be explained in itself,
but it should be explained relating with the organizational goal.
2) Development
of alternatives: in the second phase of the decision making
process, alternatives should be found out. There may be more alternatives than
only one for solving the problems. So, after the identification of problem, no
important decision should be taken without developing several alternatives. The
manager should develop alternatives by himself/herself, or collectively, or
taking of experts. If there is limitation of time, it becomes difficult to
develop alternatives for non programmed decision.
3) Selection
of best alternatives: this is the vital stage in the decision
making process. Choosing consists of selecting the alternative with higher
possible payoff. Among the alternative developed, it is likely that one will be
considered better than others.
a) It
is less expensive
b) It
takes less time
c) It
will be more effective
d) It
will be preferred by employees
e) It
will result in greater productivity
In
any case, the alternatives chosen should be a realistic one. The decision maker
must critically evaluate each one of the alternatives. The lost gain factor
must be considered. The strengths and weaknesses of each of them will be
evident when they are compared.
4) Evaluating and controlling: This
is the final step in the decision-making process. After decisions have been
implemented, their progress must be monitored and their success evaluated. Was
the solution effective? What adjustment could/should be made? Did the decision
making process work well? The manager should be sure that the decision has
served the purpose for which it wsa made. Proper and timely evaluation of
decisions have allows managers to take corrective actions if needed.
Types of decision making:
1.
Programmed decisions: The
decisions to be taken on regular nature of problems or on repeating problems
are called programmed decisions.
Generally
such decisions are taken by the first-line manager on the basis of framework of
polices, rules & regulations, standard operating procedure of the
organization.
2.
Non-programmed decisions: It
is a unique or creative nature decisions they are no regular in nature.
Decision
taken on unstructured, new & difficult problem is non-programmed decisions.
E.g.
changing marketing strategies
3.
Routine decisions: The
decision based on day to day operation of the organization is called routine
decisions.
E.g.
making availability of raw-material,
repair & maintenance.
4.
Basic decisions: It
is also known as strategic decisions.Such decisions are necessary for long-run
survival & growth of business activities.
E.g.
decision on investment of extra capital, replacement of plant and machinery
etc.
5.
Organizational decisions: It
is also known as formal and official decisions. In such decisions maker has to
consider each official authority before he come to any decisions.
Example:
appointment, transfer of employee, promotions.
6.
Personal decisions: The
decisions taken by executive chief relating to his own affair.
Conditions
of decision making:
§
Decision making under certainty: If
a manager has all the information he or she needs, and can predict precisely
the consequences of his or her actions, he or she is operating under a condition
of certainty. Under conditions of certainty, the decision maker knows the
outcomes of each alternative. The decision maker has access to accurate and
reliable information. All alternative are known, hence, under such conditions,
a perfectly accurate decision can be made.
§
Decision making under risk:
decision cannot be made under the conditions of certainty all the time. Some
element of risk is involved in decision-making. Risk exists when the
probability of an action being successful is less than 100 percent. If a
decision is wrong, the organization losses money, time, and other important
assets. Decision –making is risky when it is difficult to predict the outcomes
of the alternatives with certainty
§
Decision making under uncertainty:
Uncertainty means that managers do not have enough information about the
environment to understand or predict the future. Due to the dynamic and complex
environmental elements, such uncertain condition appears. Decision makers,
thus, need to use their intuition, judgment, and experience in making decision
under the condition of uncertainty. Therefore errors are inevitable in decision
making.
Group
decision making:
In
an organization decisions have to be made on different issues. If such
decisions are taken collectively, this is called group decision making. Many
ideas of many people amalgamate in group decision. Nowadays, practice of group
decision making has become popular in most of the organizations.
Group
decision becomes better than single person decision for the any organization.
In group decision, different information, experiences and knowledge come
together. Many alternatives can be developed. The best alternative becomes more
trustworthy as well as acceptable, and the best decision is possible. Group
decision enhances employees’ will power.
Advantages
·
Generates more information, ideas and
solutions
·
Builds team felling
·
Increases commitment to the solution
·
Shares responsibility
·
Problems and solutions are properly
identified
Disadvantages
·
risky.
·
Groupthink – a
pressure to Requires good group management and communication skills.
·
Takes more time
·
May create conflict
between supporters of different views.
·
Decision may become avoid
disagreement or raise objection – may occur.
Techniques to aid
decision making:
Group decision-making
involves interactions among group members. Such interactions can have both
negative & positive effects on the group’s performance. To minimize
the negative effects and to facilitate group decision-making, managers can
employ any of the following techniques:
1.
Brainstorming: Brain
storming is a method of idea-generation. Its purpose is to solve problems that
are new to the organization. In brainstorming, the group meets to generate
alternatives. The members present ideas and clarify them with brief
explanation. Each idea is recorded on a flip chart. Group members are
encouraged to offer any idea that occurs to them, even those that seem too
risky and impossible to implement. In this process, criticisms or evaluation of
ideas is not allowed.
After
a list of ideas has been generated, those most obviously impracticable are
eliminated from list. The number of ideas that remain in the list are then kept
for serious discussion. This process ultimately leads to a broad agreement on
the vital ideas to be considered for implementation.
2.
Nominal group technique: The
nominal group technique was developed to gain the benefits of group
participation. The purpose of this technique is to improve participation of
group members in decision making and minimize competition among them. This
technique reduces the domination of a few individuals and the pressure of time
constraints. NGT is often used to generate goals and to choose among
alternative goals and policies.
NGT
involves a two-stage process. In the first stage, individuals work separately.
Then, in the second stage, they work as an interacting group to evaluate and
choose the alternatives.
3.
Other techniques: There
are some other group decision-making techniques. The important ones are Delphi
groups, and round Rubin groups. These are used as a
variant of the NGT. In all the group decision-making techniques, the effort is
made to maximize participation and encourage individuals that their ideas are
valued. This increases felling trust, openness, and willingness to cooperate.
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